INSIGHTS & UPDATES

Everyone at �㽶��Ƶ spends a lot of time exploring, tinkering, and forging.
So when we find something useful, we like to share it if we can.

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Making a music video on a massive screen in record time

Go behind the scenes of our high-octane music video for Google Cloud Next. Discover how a hybrid human-AI workflow powered by Nodey – our unified workspace for generative media – enabled our artists to turn weeks of production into days without ever losing directorial control.

Digital copies, digital twins & digital simulations: what’s the difference, and why it matters

Digital copies, simulations, and digital twins may sound similar, but they serve very different purposes. In this article, Sam Birley, Technical Director at �㽶��Ƶ, breaks down what each term really means — and why understanding the difference is key to building smarter, more connected digital experiences.

From pages to spaces: the internet's evolution and a new era of interoperability

In this article, Director of Technology Sam Birley, delves into the evolution of the internet and how �㽶��Ƶ’ Connected Spaces Platform (CSP) and OKO are shaping its future.

An approach to automatic object placement in mixed reality for more tailored experiences

Explore how we built a procedural spawning system from the ground up that allows virtual objects to be seamlessly integrated with a physical room, for tailored mixed reality gameplay experiences.

Tom Yehya 03/12/2025 Tom Yehya 03/12/2025

The dimensional divide: effective communication in 3D space requires a 3D solution

Flat 2D communication leads to inefficient collaboration when working with spatial content. This article explains how OKO Comments and Annotations solve this problem. By embedding precise, spatialized communication directly into the 3D environment, we eliminate the historic challenge of working across three dimensions.